Long lasting and deeply embedded thinking patterns limit us in our activities and lead to flawed decisions. For us. In our team. In our organisation.
Your thinking patterns - are you aware how they work?
Your thinking errors - do you know them?
Your unconscious biases - which of them are clear to you?
Every activity that supports in this direction enhances the quality and effectiveness of decisions and their implementation.
You benefit from this in different ways: you think clearer, you decide more consciously and you implement more effectively.
On the following pages you will learn more about this fascinating phenomenon and which de-biasing options are available
De-Biasing - breaking thinking patterns & reducing biases effectively
Unconscious bias trainings - sense, criticism and a new approach
Workshops and Webinars - more than unconscious bias trainings
Find out all about currently available public workshops - the easiest way to experience de-biasing live!
We live in a dynamic, strongly connected and hence more complex world.
The acceleration, intensification and higher requirements result from the development over the last 200 years. However, our brain originates from a time where all these topics were irrelevant.
Intense research around the fascinating topic "how does our brain operate" has proven impressively that:
Key is that all these processes operate unconsciously, so we are not aware of them!
Nobel Prize winner Daniel Kahneman has used the term "system 1" for the unconscious, fast, automatic and intuitive functioning of our brain. This autopilot takes care of almost all decisions, however it works flawlessly only in a simple context with low complexity.
Complex situations need a different approach. Hence, our brain is able to
operate in a logical, slow and analytical mode (which is called "system 2" by
We tend to identify ourselves strongly with this part of our thinking, i.e. the ratio. However, research has proven that we activate this system 2 significantly less often as it consumes a lot of energy and tires quickly.
Develop your competence to activate system 2 when it really counts!
Our autopilot leads us through life accurately most of the time - however, we need to consider the following elements:
The continuously growing flood of information, time pressure, more uncertainty and multitasking reinforce this phenomenon massively.
Biases work on the individual level, interpersonally as well as in teams and
Around 200 different biases have been identified so far, they impact our life on daily basis.
On the individual level we are affected in the areas of perception (i.e. what is my reality), judgement and decisions. We all have the choice to deal with our highly personal imprinting, thinking patters and prejudices, hence with the foundations of our biases. The more consciousness and clarity we create, the more we take control and steering as well as responsibility for ourselves. "Know thyselves!" has been one of the central themes in the Greek ancient world for a reason.
The second highly relevant aspect in times of digitalisation concerns our permanent confrontation with commercial interests of all kind. Companies invest a lot of efforts to understand our behavior and decisions better, our biases play a role here as well.
In the context of teams, businesses and organisations biases have a significant effect as well. Studies and surveys (for instance from McKinsey or the Economist Intelligence Unit) have shown that:
Unconscious biases and the following wrong decisions can impact heavily:
Biases are expensive, biases are avoidable.
Clear thinking, conscious decisions and effective implementation are prerequisites for personal and business success.
The de-biasing concept of Mind your business is modular - together we develop the measures that really work.
"Debiasing is the reduction of bias, particularly with respect to judgment and decision making. Biased judgment and decision making is that which systematically deviates from the prescriptions of objective standards such as facts, logic, and rational behavior or prescriptive norms."
It is an area in the discipline of behavioral economics which has established itself as new scientific discipline in the recent decades - reinforced by granted Nobel prizes to D. Kahneman or R. Thaler.
*Sometimes the term is spelled "debiasing" - these quotes are left with their original spelling.
Unconscious biases are deeply rooted both on the individual level and in corporate cultures and processes. They easily create "blind spots", in particular in the core area of a business. From this follows that thinking errors and distorted perceptions pose a significant risk for success, in the worst case for the continuation of an organisation.
Consequently, specific and individual measures are needed which are defined depending on the context, the business model and connected decision processes. A standard training, regardless of being conducted in person or online, cannot be more than an introduction into the subject - it is no solution yet of the underlying factor!
Mind your business is based on practice in companies.
Accordingly, de-biasing measures are also necessary in terms of relevant and implementable solutions. Mind your business supports you in finding a suitable package - for you, for your team or your organisation.
The concept comprises several stages and can be applied individually - because unconscious biases also have a highly individual effect!
Mind your thinking
Mind your decisions
Mind your implementation